This is our final film poster for our film 'Way Back Then'. As we had discovered in reviewing the poster for 'music and lyrics', with a Romantic genre it is important that the film poster features a picture of the central protagnists within the film. We wanted to get the colour of our poster right, as it would help the audience to summarise and understand the genre and feel of our film. Predominately, the poster's primary colours are green and white. Green is featured as it has the connotations of romance but is not as strong as red or pink, and is soft and reflects therefore the tone of our film. With our poster above, it uses a screenshot from our film that features a romantic setting, suiting the genre and nature of the film. The couple are featured centre of the poster with their backs showing creating a sense of mystery and romance. The title of the film is displayed clearly along with the tagline 'from the producers of desolo', which was the title of the thriller we made the year before. This is a commom feature in marketing films, especially mentioning directors as audience viewers are more inclined to go see a film if they liked a previous film that has been directed or produced by the same person or company. There are four examples of reviews from various papers and film related magazines,important in transmitting to the audience the general consensus about the quality of the film, as well as showing that specialised reviews such at Total Film rated it highly. The important billing information is at the bottom of the poster, featuring information on the actors, producers and directors involved in making the film. We decided when making the billing to follow the order somewhat of the film poster for Casino Royale, with the actors names appearing first, and the directors last.
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